On Episode 44 of Taktiful Tuesdays, we're sitting down with Bryan Topham — a marketer, technologist, and former rugby player who’s seen it all in the world of print. From wide format to packaging to digital embellishment, Bryan brings the kind of creative energy and practical insight we love around here. We talk about the evolution of label and packaging, how embellishments drive brand decisions, what sports teach us about leadership, and how curiosity (and a willingness to break the rules) opens doors. There’s even a Jayhawk wall decal story in here. Whether you're a print geek, a packaging nerd, or just someone who believes in the power of collaboration and great design, this one’s worth your time. 👀 Watch. Like. Subscribe. Let’s go.

Welcome to the Digital Embellishment Designer Meetup! Hosted by Matthew Redbear, this session dives deep into the science, emotion, and artistry behind shine, texture, foil, and surface appeal in modern print design. In this episode, our community of designers and print pros explores: ✨ Why humans are emotionally drawn to shiny surfaces ✨ The science behind foil, varnish, holographics & micro-textures ✨ How embellishments influence buying behavior ✨ Nostalgia in design (Pokémon cards, sports collectibles, vinyl records!) ✨ Micro-embellishment trends & subtle shine strategies ✨ Design iteration tips (including multi-version test sheets) ✨ New voices from the design community sharing their ideas and inspiration Whether you’re a designer, printer, packaging innovator, or a lover of tactile print, this meetup is packed with insights, creativity, and practical takeaways you can apply to your next embellished project.

In this PRINTING United Expo Flashback Series, we revisit one of the most energized conversations from the show floor. I sat down with Paul Furse, who leads sales and marketing at Harris & Bruno, to talk about the momentum behind digital embellishment and why the market is heating up faster than anyone expected. From overwhelming booth traffic to the Pinnacle Award winning ZRX platform, Paul breaks down how brands, designers, and print providers are pushing into a new era of tactile, high impact print. He also shares how X-MAT specialty effects, inline coating plus embellishment in a single pass, and production level speeds are opening doors for the high end publishing and packaging markets. We also dig into how Taktiful and Harris & Bruno are partnering to help customers not only run the tech, but sell the value of it. If you want to see where the embellishment segment is heading in 2026 and beyond, this is a great conversation. PRINTING United Expo Flashback Series Shot live on the show floor, 2025 Learn more about Harris & Bruno at https://www.harris-bruno.com/

In this PRINTING United Expo Flashback Series, we revisit a conversation that grabbed a lot of attention at the Fujifilm booth. Kevin Abergel sat down with Andrew Gunn to talk about the rapid evolution of the Fujifilm Aspire Program and how it has grown from a concept at Drupa into a full 360 degree ecosystem for CMYK Plus and digital embellishment. Andrew walks through everything Fujifilm has built into Aspire, including designer training, design guides, pricing tools, customer personas, operator quick tips, and the Make More Look Book. More importantly, he explains the core philosophy behind the program. It is not just about selling a press. It is about helping customers create and sell high value work with confidence. We also talk about the collaborative work between Taktiful and Fujifilm, and how true partnership is creating a more complete education and revenue model for printers. The booth traffic alone was a sign that this approach is resonating. If you want to see what a fully realized CMYK Plus and digital embellishment enablement program looks like, this is the one to watch. PRINTING United Expo Flashback Series Shot live on the show floor, 2025

Fujifilm is expanding the limits of digital print and Andrew Gunn, Director of Product Marketing at Fujifilm, joins Kevin Abergel on the Digital Embellishment Show to break it all down. In this episode, we cover: • Why Fujifilm is showing up everywhere in the industry right now • What the Aspire Program is and how it helps dealers, designers, and sales teams master CMYK+ • How Fujifilm is “taking the boogeyman out” of 5th and 6th color printing • Real-world examples of printers using pink and metallic toners to expand gamut • The launch of a brand new fluorescent GREEN toner and why it changes everything Andrew explains how adding green as an additive color enhances RGB workflows, extends color gamut, increases depth in imagery, and helps printers get much closer to what designers see on screen. If you struggle with Canva RGB files, dull conversions to CMYK, or clients who want brighter, bolder print, this conversation is for you. Digital embellishment is no longer niche. It is becoming the new normal. If you are a printer, designer, OEM partner, or sales rep looking to grow revenue with specialty colors and expanded gamut, this episode will open your eyes to what is possible. Subscribe for more episodes of the Digital Embellishment Show.

Digital embellishment is no longer a niche. It is becoming one of the fastest-growing, most profitable segments in print. In this episode of The Digital Embellishment Show, Kevin Abergel sits down with Sean Roberts, the national director of digital embellishment at Konica Minolta, to break down what is really happening in the market and why so many printers are paying attention right now. Together, they unpack: • Why digital embellishment is growing at 6–8% CAGR when most of print is flat • How embellishment shifts print from commodity to high-value marketing • The resurgence of direct mail and why tactile print is outperforming digital noise • Why labels and packaging are becoming a strategic hedge for commercial printers • Real-world ROI examples like $20+ revenue per sheet from embellished business cards • Why some brands are choosing digital embellishment even for very long runs • What Konica Minolta and MGI are working on next behind the scenes • Key differences between US and European embellishment trends This conversation is practical, honest, and grounded in what Sean is seeing every day in the field with real printers, real brands, and real results. If you are a commercial printer, finisher, label converter, or brand marketer wondering where print is actually headed, this episode is for you.