Discussion Panel: Expanding Services and Product Offerings Through Digital Enhancements
Tue, Nov 16
|https://unbound.vfairs.com/en/#agenda
Check out Taktiful CEO Kevin Abergel's discussion with David Bennett from Bennett Graphics and Jeff Peterson from FSEA Tuesday at 12:45pm during the Unbound conference. The topic is Expanding Services and Product Offerings Through Digital Enhancements and should make for an amazing conversation! It
Time & Location
Nov 16, 2021, 12:45 PM – 1:45 PM EST
https://unbound.vfairs.com/en/#agenda
About the Event
Today, commercial printers must look at new avenues to expand its services. One way to do that is to create additional products that they can offer to both new and existing customers. Offering digital embellishments with textured and raised spot UV coatings and raised metallic foils is one way to do that. These products can include posters, small POP displays and table tents that grab customer attention, personalized invitations and greeting cards using digital foils, personalized direct mail with tactile textured surfaces, and much more. Join moderator Jeff Peterson, executive director of the Foil & Specialty Effects Association, along with Kevin Abergel, President of the Taktiful Sensory Marketing Agencyt, and David Bennett, owner of Bennett Graphics, as they explore options and new opportunities that digital embellishments can offer.